Men & Women—
Are you ready to do more hard shit?











I'm In!

We don’t want to do hard shit.

We all know that the best things in our life come from doing hard shit, but we still don’t want to do hard shit.

Because hard shit is hard.

Woman covering face

But do you know what else is hard?

NOT doing hard shit.

It’s just a different kind of hard.

For example, yes, burpees are terrible things and exercise is hard. But so is hating your body when you look in the mirror—that’s really hard.

Yes, eating healthy food is hard. But so is obesity, diabetes, and heart disease. Those are really hard to live with too.

Yes, it’s hard to have vulnerable conversations with your partner. But it is also really hard to hate your sex life, feel trapped in your marriage, and spend your days wishing things were different.

It’s hard not believing in yourself or your abilities.

It’s hard to go to a job you hate because you’re scared to admit, accept, and take action on your dreams.

Procrastination is hard. Avoidance is hard. Lying to yourself is hard.

No matter which path you take, life is full of hard choices.

Some hard things are just a whole lot better than others.

Aren’t you tired of dealing with the same hard shit again and again? Isn’t it time for you to start trying a different kind of hard, a better kind of hard?

We’ve learned from experience that it’s totally possible to prioritize better kinds of hard, and to actually get them done.

But don’t worry. You’re not alone in this.

Person reading a newspaper that's on fire

got your

Traver Boehm

Hi, my name is Traver Boehm.

I’m the founder of the UNcivilized Men’s Movement, the UNcivilized Nation, and the author of the books, Man UNcivilized and Today I Rise. I’ve also given two TEDx talks, worked as a bodyguard, and used to own a Crossfit Gym. Oh, and I’ve fought men in cages, got divorced, and lived alone for a month in pitch black darkness inside a tiny hut in Honduras. That was some hard shit.

Dr. Jeremy Goldberg

Hi, my name is Dr. Jeremy Goldberg.

I’m the founder of Long Distance Love Bombs and the private Team Never Giver Upper membership group. I worked for governments and universities for over a decade, am an expert in human behavior, and spent years studying how our brains influence our actions and wrote a PhD thesis about it. I also wrote a book, gave a TEDx talk, started a podcast, and walked across an entire country in 33 days. That was some hard shit.


We know what you're thinking...

“It sounds great in theory, but is it really possible to just do some hard shit and change your life?”

Can you really...

  • Launch your business
  • Improve your sex life
  • Believe in yourself
  • Heal your relationship
  • Lose the weight and get in shape
  • Write your book
  • Leave your job
  • Pay your debt
  • Quit smoking
  • Own your unique gifts unapologetically
  • Walk across a country
  • Give a TED talk
  • Get into a relationship
  • Get out of a relationship
  • Do all of this in six weeks?!
Person up high on a cliff

You’re damn right you can.

And we are going to help you do it.

In six fun and in-depth lessons, we’re going to give you the very same exercises and mindset shifts we give our private clients, people paying us thousands of dollars a month.

Be warned though: This course is not for the uncommitted or the faint of heart.

If you want to live an amazing life, it starts with YOU.

YOU have to put in the time and effort.

YOU have to decide who you are going to be today.

The Do Hard Shit Program shown on mobile devices
Woman writing a book

We have seen the results firsthand. A few months ago, we took a dozen people through a 6-week program (during a global pandemic!) and the results were astounding.

People quit smoking. People wrote books. People bought cars.

It was crazy to see, but we realized we were on to something powerful.

Consequently, we spent weeks brainstorming what worked and why, expanding the program into this online course complete with nearly two hours of video tutorials, journaling prompts, and challenges to help you turn your dreams into memories.

We’ve asked a few of the participants to share their experience working with us.

Here’s what they had to say:


The Do Hard Shit Program includes six online modules with more than 60 minutes of video content, plus targeted exercises designed to help you gain new perspectives on life and yourself.

The online modules are:




Gain clarity on what you really desire




Accept where you are and own what needs to happen next




What are the tricks to stop talking about it, and instead actually do hard shit?




Battling imposter syndrome and defeating the inner critic




Confronting fear, avoidance, resistance, and procrastination




Embodying badassery as you move forward

This is important!

When you sign up today, you get immediate access to two free bonus videos, including more than 30 minutes of Traver and Jeremy teaching you how to have hard conversations and set healthy boundaries in your life.

Bonus #1


Tired of resentment? Learn how to love yourself enough that you're okay disappointing other people.

Bonus #2

How to have hard conversations

Want a significantly more peaceful life? Be willing to talk about hard shit. We’ll teach you how.


Here’s what our recent graduates told us after taking this course:

Placeholder Image

I’ve never laughed, cried and made this many accomplishments in my life. You guys are right, I was completely standing in my own way and unaware of my blindspots. Your chapter on overcoming your Inner Critic changed everything for me. Now I have a name for her — Buzzkill Belinda, and she no longer stands in my way! Thank you both!!
–Belinda R.

Placeholder Image

On the third day of the course I told myself, “You’re a Jeep girl!” so I went out and bought one. You know what? I LOVE MY NEW JEEP!

The conversation I just had with my dad was 20 years overdue, I can’t thank you enough for giving me the confidence to sit down with him.

Thank you guys, I just signed up for my first triathlon.

Woman jumping

This course is perfect for you if you want to:

  • Figure out what you really want in life
  • Build some badass self-confidence
  • Let go of the shame you carry
  • Take ownership of your life
  • Deal with imposter syndrome so it doesn’t stop you
  • Bust out on your own and build something just for you
  • Walk proudly in the world knowing you’re living your purpose
  • Be the kind of person other people look to in troubled times (FYI, we’re in troubled times right now)
  • Be your kid’s hero and your partner’s inspiration
  • Live a dope life because you do dope shit
  • Give zero fucks about living the life you want

You’re either living your dream daily or you’re daydreaming.

Your choice.

We’ve been where you are and we know the path you’re about to travel. It’s the most rewarding journey you can possibly take — it’s the journey to freedom, truth, and authenticity. It’s the path to true aliveness. But nobody is going to do it for you.

You have to commit.

You have to dive into it.

You have to be willing to take a chance on yourself.

Join us now.



  • Two 25-minute private calls, one with Traver and a separate one with Jeremy, where we can each hone in and provide you the precise clarity and support you need to reach your goals quickly. The days of having a roadblock last weeks, or completely derail your project are done as well. ($750 value)
  • DO HARD SH!T course (all material is available online for 1 year) ($995 value)
  • 6 weeks of bodyweight workouts to get you jacked and ripped ($250 value)
  • Traver’s 21-day Meditation Online Program to develop the magic pause button for your racing mind and the pain in your life ($99 value)
  • Jeremy’s 10-day Get Shit Done 101 Online Program to learn the proven heart-centered habits and rituals to help you make peaceful progress on your dreams ($99 value)

Value:  $2,193 

Price: $797

Get me in now! With Payment Plan

I’m ALL In

  • DO HARD SH!T course (all material is available online for 1 year) ($995 value)
  • Traver’s 21-day Meditation Online Program to develop the magic pause button for your racing mind and the pain in your life ($99 value)
  • Jeremy’s 10-day Get Shit Done 101 Online Program to learn the proven heart-centered habits and rituals to help you make peaceful progress on your dreams ($99 value)

Value:  $1,193 

Price: $177

Get me in now! With Payment Plan

I’m In

  • DO HARD SH!T course (all material is available online for 1 year) 
    • 6x coaching videos with Traver and Jeremy ($600)
    • 6x worksheets for all the program modules ($197)
    • Bonus Video: How to Establish Badass Boundaries ($99)
    • Bonus Video: How To Have Hard Conversations ($99)

Value:  $995 

Price: $127

Get me in now! With Payment Plan










Note: If you want to arrange a private coaching call with Jeremy, Traver, or both of them, please reach out directly to [email protected]


Is there a defined start and end to this?

Nope, you can do the course at your leisure, although we recommend spreading it out over 6 weeks. This will give you enough time to really dive into the concepts and actually do the work! Change takes time and it’s best not to rush it.

I’ve never done an online program, will there be homework assignments?

This is not a passive experience. Neither is life. And like life, you get out what you put in. BUT, we absolutely guarantee that you will enjoy yourself with these lessons. Why not laugh your way to progress?

What’s the biggest change I can expect from doing this course?

The most common thing we hear from participants is that they feel a massive increase in confidence and self-belief allowing them to stop feeling like victims and start taking complete ownership of their lives.

What do you recommend if I’m scared about what my life will look like once I own my shit?

We recommend you hang on because things are about to get awesome! And remember, it’s only scary until it’s done.

Traver Boehm

Traver Boehm

Traver is inspiring millions of men to shift their experience of masculinity by combining the Primal Masculine with the Divine Masculine.  He is an author, speaker, and founder of the Man UNcivilized Movement, as well as a former Strength & Conditioning coach, a CrossFit gym owner, an MMA fighter, a bodyguard, an acupuncturist, and a surfer.

Check out his amazing TEDx talk by clicking here.

Instagram: @traverboehm

Friends high-fiving


Oh, yeah, that.

We should probably mention that this course includes a 100% money back guarantee.

What this means is that if you complete the course and do the work, but you don’t love it, or if it doesn’t make you think in new ways or help you do hard shit after completing it, we’ll give you a full refund.

Here’s what this really means:


There is literally no reason for you not to do this course.

You have to find a few free hours over the coming months, and if you do the work and don’t love the outcomes, you will get your money back.

Why not take a chance and invest in yourself and your future?



Email us and we’ll answer them.

No questions? Click here and join us!